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VANILLA - HAZELNUT TASTE
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USDA ORGANIC
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NO ADDED SUGAR
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RICH IN ANTIOXIDANT

The Secret to the Perfect Ube Flavor 🍦


On its own, raw Ube powder can lose its aroma during the drying process. That’s why we crafted the perfect artisan ratio: 90% Pure Authentic Ube blended with 10% Real Ground Vanilla Powder.

While competitors rank #1 selling "latte mixes" filled with cheap coconut milk powders and sugar, Ube Superfood gives you pure flavor control. The real vanilla naturally unlocks the sweet, nutty notes of the Ube, making your lattes and baked goods taste exactly like they do in the best specialty cafes.

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Why Your Body Loves Ube


Ube gives you long-lasting energy with no jitters, thanks to its complex carbs and natural antioxidants.

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Antioxidant-Powered
Ube naturally contains anthocyanins, powerful antioxidants that help protect your cells.
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Gut-Friendly Fiber Boost
Rich in gentle fiber, ube helps nourish your digestion and keep your gut feeling balanced and happy.
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Feel-Good Comfort Ritual
Its naturally sweet, creamy flavor and steady energy make every sip a mindful moment of calm and joy.
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Zero Caffeine, Zero Crash
Enjoy a peaceful pick-me-up any time of day, no caffeine jitters, just smooth, sustained clarity.
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Naturally Anti-Inflammatory
The same pigments that give ube its beautiful purple hue may help calm inflammation and support whole-body wellness.
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Vitamin-Rich Goodness
Packed with vitamin C and A, ube helps nourish your immune system and contributes to glowing, healthy skin.
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Bake Brighter, Softer, and Healthier


Tired of dry gluten-free bakes? Ube is naturally moisture-retentive, ensuring your breads and pastries stay soft and tender for longer. With its subtle hint of vanilla and pistachio, it blends seamlessly into any recipe, replacing artificial dyes with 100% plant-based brilliance.

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Ube vs matcha vs coffee


We love a good latte moment — but not all options treat your body the same.

Here’s why UBE is quickly becoming the go-to choice for mindful energy, better digestion, and delicious daily rituals.

Compare for yourself 

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100% NATURAL
Made with 90% premium purple yam and 10% natural vanilla powder, for a naturally sweet, antioxidant-rich blend.
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PHILIPPINES FARM DIRECT
Ube sourced directly from family-owned farms in the Philippines, honoring traditional cultivation to deliver authentic, high-quality purple yams not found anywhere else.
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ANTIOXIDANT-RICH
Ube naturally contains anthocyanins, powerful antioxidants that help protect your cells, support radiant skin, and promote overall well-being.
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SMOOTH & CRASH FREE ENERGY
Thanks to complex carbs and plant nutrients, ube provides gentle, long-lasting energy without the crashes or jitters of caffeine.

Join the Ube revolution


I’ve been drinking ube lattes for a few months and I’m obsessed. The sweet, smooth taste is so comforting — way better than matcha. UbeSuperfood is my go-to!

Clara Henderson
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Delicious ;)
Olivia Herrera

I found ube on Instagram and had to try it. It’s delicious, keeps me full longer, and my latte never looked this good.

Mia Carter
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I'm never going back to regular lattes
Lisa Douglas

Ube’s now part of my daily routine. I mix it with oat milk every morning — clean energy, no crash or anxiety cause of the caffein.

Kevin Matthews
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Love it!
Accacia Kalmen
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How to make your ube latte


  1. Scoop 1 teaspoon (4g) of ube powder into a glass or mug.

  2. Add a splash of hot water to activate the powder - not boiling!

  3. Stir well using a whisk or spoon until completely dissolved.

  4. Top up with your favorite milk - almond, oat, cow… warm or frothy, it’s your moment.

Now sip, smile, and glow from the inside out 💜

Frequently Asked Questions


  • 5 stars: 281 (64%)
  • 4 stars: 87 (20%)
  • 3 stars: 23 (5%)
  • 2 stars: 6 (1%)
  • 1 star: 40 (9%)
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Anonymous

Absolutely delicious and easy to add to any recipe! I made Ube Cornbread and just had to adjust the liquid ingredients to accommodate the powder. Came out great and a beautiful color!

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Jan Tam

Authentic flavor and vibrant purple ube color, this ube powder is a great product for baking, drink, etc. I can smell the aroma as soon as I open the package.

Thank you so much for your wonderful review! 💜 We're thrilled to hear you're enjoying the authentic flavor, vibrant purple color, and amazing aroma. Your drink looks absolutely delicious! 😍 Thank you for sharing your experience and for being part of the Ube Superfood family. Enjoy every purple sip! ✨

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tamra jo weaver

This product has been an amazing addition to my daily routine. It has a wonderful, rich flavor and the color is gloriously vivid! I feel good after drinking this incredible Ube powder. The packaging is a bonus. Thanks, guys!

Hi Tamra, thank you so much for your lovely review! We're thrilled to hear you enjoy our Ube powder and that it brightens your daily routine. We appreciate your support!

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Anonymous

We had a rough start because of shipping issues on the first go around but I did receive my shipment finally!!!
I’ve enjoyed the Ube flavor however I did need to put in some sugar free syrup because I like it a little sweeter.

Hi there, we're sorry to hear about the shipping issues you experienced with your first order. We're glad to hear that you received your shipment and have been enjoying the Ube flavor! We appreciate your feedback and will definitely take note of your preference for a sweeter taste. Thank you for your support and we hope you continue to enjoy our Organic Ube Powder. Have a great day!

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JOSHINA BETZ

Love making my Americano with ube coconut cold foam every morning.

Thank you so much for your review and for sharing how you enjoy our Organic Ube Powder. We're thrilled to hear that you love making your Americano with our ube coconut cold foam every morning. It's definitely a great way to start the day! We appreciate your support and hope you continue to enjoy our product.

Cheers to delicious lattes and baking with our premium authentic ube powder!

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Anonymous

I’m just starting g to play with new recipes but I am liking it. Thank you.

We're so glad to hear that you're enjoying experimenting with our Ube Powder! Thank you for your feedback and happy cooking! Let us know if you have any questions or need any recipe suggestions. Happy baking!

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Angela Merkle

Amazing taste! Definitely placing another order!

Thank you for your positive feedback! We're glad to hear that you loved the taste of our Ube Powder. We look forward to your next order!

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Heidi Johnson

Amazing stuff!!! The flavor/taste is absolutely amazing and I love how it makes me feel! It has replaced my coffee (that had an abundance of creamer in it😬) and totally helped with my sugar cravings, plus no afternoon crash!! Will continue to buy and recommend to others!!

Thank you for your kind words and for sharing your positive experience with our Ube Powder. We are thrilled to hear that it has become your go-to alternative for coffee and has helped with your sugar cravings without any afternoon crashes. We appreciate your recommendation and loyalty to our product. Cheers to a healthier and flavorful option!

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Hannah R

Absolutely delicious!!

Thank you for your positive feedback! We're so glad you enjoyed our USDA organic Ube powder. We strive to provide delicious and high-quality products for our customers. Happy cooking!

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Melinda

Big thumbs up to these guys for their fantastic customer service - had a hiccup with an order and couldn't fault the way they responded to rectify the issue so quickly, and with an excellent attitude. This alone would encourage me to be a repeat customer.

Thank you for your kind words and for acknowledging our commitment to providing excellent customer service. We are delighted to hear that we were able to rectify the issue quickly and with a positive attitude. We look forward to serving you again in the future.

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Lesley

Misleading emails from this company, they lead you to believe that the product is being made just for you and being packaged at a small farm in Indonesia, however it's actually a Chinese company that packs the product.

Hi there, thank you for bringing this to our attention. We apologize for any misleading information you may have received. Our product is sourced from a family-owned farm in Indonesia and then packaged by our partner company in China. We strive to be transparent with our customers and will ensure that our messaging accurately reflects our process. Thank you for your feedback.

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Gail Bradley

I actually love this powder im on my fourth pack already ,and eagerly waiting for my next pack ,I just wish the bags were bigger as it doesn't last me long ,I drink it with oat milk and have to say it's delicious

Thank you so much for your kind words! We are thrilled to hear that you are enjoying our Natural Ube powder. We will definitely take your feedback into consideration regarding the bag size. We hope you continue to love our product and we appreciate your support. Cheers to many more packs to come!

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Royko

After mixing to a thin paste using a matcha brush and bowl with warm water, added to blender with coconut alternative 'milk' and couple of ice cubes. Easy to blend and the result was surprisingly delicious. Would have given 5 stars if the pouch wasn't so small.

We’re so glad you loved the taste! We’ll definitely keep your feedback about the pouch size in mind. Thank you for sharing your thoughts!

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Dana

I am really enjoying it!! I made an iced strawberry Ube Matcha latte protein style today & it was awesome❤️💜💚🤩

That sounds absolutely delicious! 😍 So glad you're loving it — that flavor combo is next level!

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Sara Rodriguez

Tastes really good with almond milk

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Beth

Delicious in smoothies and pancakes!

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Mia

I found ube on Instagram and had to try it. It’s delicious, keeps me full longer, and my latte never looked this good.

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Olivia H.

Delicious ;)

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Clara Henderson

I’ve been drinking ube lattes for a few months and I’m obsessed. The sweet, smooth taste is so comforting, way better than matcha. UbeSuperfood is my go-to!

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Jennifer F

Easy to use and super versatile in recipes

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Teresa

This was my first time trying anything ube flavored and I'm officially obsessed. It's sweet, ealthy, and just perfect in every way. Can't wait to make more recipes with it.

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Miguel

Yummy !